Description: Hook Pointby Brendan Kane Synopsis: Hook Point: How to Stand Out in a 3-Second World, by out of the box thinker Brendan Kane, breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling brand―both online and off―so you can thrive in the new micro-attention world in which we live.A lot of people know who they are, what they do, and a few even know why they do it―but even when brands or individuals have clarity in these areas, they often struggle to grab a potential audience's attention for long enough to get them to learn about their attributes. Others have amazing products or services that fail to achieve great success because they don't know how to talk about what they do effectively. This is because digital and social media have reshaped our world into one of micro-attention. There are over sixty billion messages shared on digital platforms each day, and the average person is exposed to between four thousand to ten thousand ads a day. This bombardment of stimuli has changed the way we communicate and market content both online and off. In fact, research shows that you have less than three seconds to capture a person's attention. With such a short window of time, we need to hook audiences quickly, efficiently, and consistently if we want to successfully fuel brand awareness and growth. Luckily, Brendan Kane, an out of the box thinker and strategist who's built platforms for celebrities like Taylor Swift and Rhianna, and worked with Fortune Book Information:ISBN 13: 9789355435521Publisher: AmaryllisYear: 2024Format: Paperback Shipping Shipping service:We strive to provide the best possible methods of shipping for your book, so that you buy from us without worrying about shipping time, extra charges, delays or any other hassles. US Shipping: Shipments to US lower 48 states will be shipped from our distribution point in US via USPS media mail / other domestic couriers with valid tracking information. UK Shipping: Shipments to UK are dispatched from India via couriers like Aramex, DHL etc. Australia Shipping: Shipments to A+NZ are dispatched from India via India Post, and couriers like Aramex, DHL etc. Larger shipments weighing around 20 pounds or more will be shipped directly from India via expedited mode. Shipments to all other countries will be shipped from our warehouse in India with valid tracking information. Delivery time: US delivery takes around 2-10 days. UK delivery takes around 2-3 weeks. ANZ delivery takes around 3-4 weeks. and 3-6 weeks for other countries. ReturnsReturns are accepted for the following conditions only: Item damaged in transit. ISBN number mismatch. Edition mismatch. Version mismatch. Returns NOT accepted for the following conditions (not limited to). Number of pages mismatch Weight mismatch Cover design mismatch (Cover design changes sometimes with reprints.) On grounds like: print too small, Paper too thin etc. These are decided by the publisher, we have no influence on it. Refund on ground that books are prints for sale in Indian Subcontinent only. Please note that the sale will be billed in India and then shipped abroad. PaymentPayment as advised by Ebay Please contact us if you have any questions. FeedbackBefore leaving a negative feedback, Please email us directly about your concern, we will do our best to resolve it.
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Author: Brendan Kane
Book Title: Hook Point
Language: English
Topic: Analysis & Strategy
Format: Paperback
Publisher: Amaryllis
Original Language: English
Publication Year: 2024
Unit Quantity: 1
