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Jerry Haar Ricardo Ernst From Me to We (Paperback)

Description: Further DetailsTitle: From Me to WeCondition: NewSubtitle: How Shared Value Can Turn Companies Into Engines of ChangeEAN: 9783030874261ISBN: 9783030874261Edition: 1st ed. 2022Publisher: Springer Nature Switzerland AGFormat: PaperbackRelease Date: 12/09/2022Description: Shared value is a management strategy in which companies find business opportunities in social problems. While philanthropy and CSR focus efforts focus on “giving back” or minimizing the harm business has on society, shared value focuses company leaders on maximizing the competitive value of solving social problems in new customers and markets, cost savings, talent retention, and more.This book takes the concept of shared value to the next level, with the concept of “Me to We” (also abbreviated as “M2W”) and discusses the current state of the business-environment-government relationship and shows how the shared value model can contribute to each entity. Citing real cases and examples from multiple industries, the authors show that shared value promotes shareholder interests while serving as a successful business strategy. Chapters explore the emerging phenomenon of shared value, the shareholder-stakeholder comparisons, the role of government inthe stakeholder environment, shared value as it related to competitiveness, and operational issues such as implementation, communication, and leadership in their relationship to shared value.Readers will find useful strategies of Me to We and its implementation by firms that have become leaders in their market. They will receive ideas and insights into business strategies that will overshadow CSR activities as a differentiation or brand development strategy of the past.Featuring interviews with corporate executives offering their perspectives on shared value, this book will discuss shared value within the context of business and society, competitiveness, and globalization.Language: EnglishCountry/Region of Manufacture: CHItem Height: 235mmItem Length: 155mmAuthor: Jerry Haar, Ricardo ErnstGenre: Business & FinanceRelease Year: 2022 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.

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Jerry Haar Ricardo Ernst From Me to We (Paperback)

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Publication Name: From Me to We

Title: From Me to We

Subtitle: How Shared Value Can Turn Companies Into Engines of Change

EAN: 9783030874261

ISBN: 9783030874261

Edition: 1st ed. 2022

Release Date: 12/09/2022

Release Year: 2022

Country/Region of Manufacture: CH

Item Height: 235mm

Book Title: From Me to We : How Shared Value Can Turn Companies Into Engines of Change

Number of Pages: Xvi, 209 Pages

Language: English

Publisher: Springer International Publishing A&G

Publication Year: 2022

Topic: Business Ethics, Green Business, Economics / General, Management

Illustrator: Yes

Genre: Business & Economics

Item Weight: 12.5 Oz

Item Length: 9.3 in

Author: Ricardo Ernst, Jerry Haar

Item Width: 6.1 in

Format: Trade Paperback

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